Building brand authority
We articulate a distinct story and positioning to make your projects stand out in a busy market.
What we do
– Stakeholder mapping
– Competitive and customer insights
– Customer persona profiling
– Customer journey mapping
– Empathy map development
– Customer experience innovation hub set up and management
Beyond big data
In this fast-paced digital age, we help our clients anticipate evolving customer needs and desires to achieve future-proof growth. We systematically analyse user-generated content and seamlessly integrate quantitative validity with qualitative depth.
What we do
– Customer journey mapping
– Persona profiling
– Brand experience landscape
– Campaign impact analysis
– Communications gap analysis
Designing meaningful brand identities that people love
We develop a distinct expression of your brand’s character through a visual identity that shapes the market image of your brand.
What we do
– Naming
– Logo design
– Visual identity guidelines
– Tone of voice
– Packaging design
– Signage design
Impact through communications
From messaging and concept to campaign art, we develop a creative expression of your brand story to engage consumers and drive business.
What we do
– Ad campaigns
– Brand films
– Digital and print brochures
– Key visual development
– Websites
– Messaging strategy
Understanding & influencing how customers form their decisions online
We create native digital content for social media including Instagram, WeChat, Facebook and more — to tease, launch and sustain your brand.
What we do
– Influencer audit
– Communication gap analysis
– Digital content creation (video, imagery, text, augmented reality)
– Social media content management
– Digital content performance tracking
Designing next-gen loyalty programmes
We help design modern loyalty programmes and reward strategies that drive attitudinal loyalty, through our specialist practice Tribute™.
What we do
– Loyalty programme positioning
– Loyalty programme communications
– Loyalty programme engagement
– Loyalty programme brand partnerships
– Loyalty programme management platforms
– Loyalty programme rewards strategy
Delivering future-proof customer experiences
Our clients engage us to help them apply design thinking and deliver holistic experiences
What we do
– Stakeholder mapping
– Competitive and customer insights
– Customer persona profiling
– Customer journey mapping
– Empathy map development
– Customer experience innovation hub set up and management
Harnessing the power of visuals
We work to create striking and beautifully crafted assets that span a broad range of still and moving content.
What we do
– Photography
– Rendering
– CGI
– Illustrations
– Augmented reality
– Virtual reality
– Animations & films
Cutting through the clutter
We help our clients build trust — and inspire investors and key stakeholders.
What we do
– Market and media insights
– Brand strategy
– Brand identity
– Employer branding
– Employee communications
– Employee engagement
– Digital marketing & website
– Investor communications
– Infographic design
– Annual report design
– Sustainability report design
